Commercial
Alex has advised and litigated in a range of different areas, including sale of goods, fraudulent and negligent misrepresentation, agency agreements, guarantees and partnerships. He has experience of applying for injunctions in the County Court and the High Court.
Alex has developed a particular specialisation in franchising disputes, and has acted for both franchisors and franchisees in relation to such issues as termination, restrictive covenants, misrepresentation and interim injunctive relief. In recent years he has advised on and appeared in cases relating to franchise agreements in such diverse areas as snack-vending-machines, driving instruction, dog-training, pizza delivery, kitchen refurbishment and the operation of a gym.
Selected Cases
View full profile »News
- Success for Alexander Macpherson in High Court mesothelioma trial
- Success for Alexander Macpherson in £2m infectious disease claim
Articles
- Success for Alexander Macpherson in High Court mesothelioma trial
- Alexander Macpherson represents insurers in tranche of claims considering underpayment of issue fees in NIHL claims
Events
Qualifications
- Astbury Scholar, Middle Temple
- Diploma in Law, City University
- English Literature, Oriel College, Oxford
Memberships
- PIBA
- PNBA
- TECBAR
Recommendations
“Alex has a reassuring ability to navigate through complex causation issues and identify practical and commercially sound solutions.”…”He has a unique ability to digest tons of evidence and get quickly to the hub of the case.”…”He is an excellent advocate and an absolute pleasure to work with.”
Chambers & Partners, 2025
“Alex is succinct in his advice and has the ability to navigate through complex, technical causation issues in a calm, authoritative way.”
Legal 500, 2025
“He has an incisive ability to get straight to the heart of an issue and is calmly authoritative in conference and in court.”
Chambers & Partners, 2024
“Alexander is forensic and an excellent communicator of complex issues – he is superb at unpicking difficult liability and causation issues.”
Legal 500, 2024
“Alexander is an excellent advocate. His advice is balanced, clear and concise.”…”He is a pleasure to work with.”… “Alexander has excellent technical knowledge in occupational disease cases.”… “He remains calm under pressure and is personable with clients.”
Chambers & Partners, 2023
“Alexander is exceptionally good with complex and novel procedural issues.”
Legal 500, 2023
“He is thorough, robust and can turn around defences and advice very quickly. He is very impressive.”
Chambers & Partners, 2022
“He is able to identify and navigate through challenging causation issues in an effective and pragmatic way.”
Legal 500, 2022
“He is a skilful and thorough cross-examiner.”; “A phenomenally talented individual.”
Chambers & Partners, 2021
“Able to navigate through difficult issues in an effective and pragmatic way.”
Legal 500, 2021
“He’s really good – the quality of his drafting is excellent.”…”He’s a very, very good advocate.”
Chambers & Partners, 2020
“He has an impressively deep understanding of areas stretching beyond asbestos diseases, offering enviable expertise in cases involving noise-induced hearing loss and hand-arm vibration syndrome.”
Chambers & Partners, 2020
“He excels in cases involving challenging quantum issues and contested expert evidence.“
Legal 500, 2020